COS

COS Pop Up Store

COS POP-UP STORE MILAN SHOWING THE MODERN UTILITY COLLECTION
COS POP-UP STORE
MILAN
SHOWING

THE

“MODERN UTILITY”
FASHION COLLECTION

DESIGNED BY DUO REMY CLEMENTE
AND MORGAN MACCARI
BONSOIR PARIS FRANCE

MIKE KAGEE FOR WORLD FASHION TRENDS

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THE SWEDISH BRAND
COS COLLECTION
“MODERN UTILITY”
POP-UP SHOP
MILAN
The overall concept of the new Pop-Up store is
based on a facile connection(very fast building
and connection) and disassembling after the
structural codes of the Atom.
This Atom create a number of infinite geometric
structures and at a high degree of modularity.
It is the name of the new COS Collection
“Modern Utility” to enable quick recognition with
each piece and each colour and material in the
unique collection corresponds to a useful and
accurate place. Colours have been chosen to
enhance product’s visibility and display.
The COS Pop-Up store will always be useful and
a core-item like a white shirt has no life span
and will live in any scale or shape.
BY MIKE KAGEE









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